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Rain Reimagined: The Green Innovation Powering SM City Baguio’s Future

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  In the misty highlands of Baguio City, Philippines, a critical challenge looms: water security. Despite frequent rainfall, the city faces limited water resources. Water supply from the local district is often rationed, forcing some neighborhoods to receive water only twice a week and rely on private deliveries when their tanks run dry. Against this backdrop of urban water scarcity, SM City Baguio is demonstrating how innovation and sustainability can secure the future. The Rainwater Revolution SM City Baguio has pioneered a sophisticated rainwater treatment facility that is literally turning rain into resource. This system is a powerful answer to the city's water struggles, showcasing a new benchmark for sustainability in commercial developments. From Rain to Potable Water: The facility captures, treats, and stores rainwater to potable standards. This means the collected rainwater is converted into safe drinking water. Massive Production Capacity: The system produces up to 150 cu...

Experience the New SM City Davao: Bigger, Better, and Built for You!

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     Davao is stepping into a bold new chapter as SM Supermalls welcomes an age of evolving finds. SM City Davao, which is already known as the first and largest SM mall in Mindanao, has just opened its expansive new building, bringing fresh urban experiences to every Davaoeño. This is more than a simple renovation—it’s an evolving destination encompassing over 120,000 sqm of added space for shopping, style, and leisure. Every spot is deliberately designed to be pure "feed goals," transforming the mall into a host of stylish hangouts and Insta-worthy scenes. Culinary Adventures: Dining Hotspots Ready to Serve You Prepare for a true culinary treat! The expansion brings a handpicked lineup of restaurants, serving everything from casual fine dining to comforting Filipino classics and bold Singaporean flavors. Firsts in Davao: Taste the New Era  Nanyang: Experience the best of what Singapore has to offer for the first time in Davao. Located at the 1st Level, Main Mall Ex...

Empowering Every Filipino: COMELEC and SM Supermalls Champion Accessible Democracy

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SM Lanang Ushers In Davao’s Next Chapter of Style and Discovery

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   A new, vibrant energy is electrifying Davao, making the city even more truly madayaw. SM Lanang is pioneering this transformation, welcoming an exciting influx of new stores, dining spots, and experiences that reflect the evolution of SM Supermalls. In this #NewEraOfSMSupermalls, every visit promises fresh discoveries perfectly tailored for the discerning Davaoeño taste, guaranteeing share-worthy moments for your feed. Get ready for the BEST NEW Firsts in Davao and the incredible Finds You’ll Want to Gatekeep.  All the Cuisines You’ll Love SM Lanang's culinary landscape has been dramatically elevated, offering carefully selected dining experiences to satisfy every appetite.Hakura Udon: Experience authentic Oriental flavors with the opening of Hakura Udon's first Mindanao branch on the 2nd Level, North Wing. Delight in their unique selection of umami-rich delicacies, including signature, traditionally made udon noodles and staple Japanese classics, all cooked to perfect...

SM Prime Launches Manual for a Waste-Free Future

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     SM Prime Launches Manual for a Waste-Free Future The SM Prime Holdings, Inc. (SM Prime) campaign for a  Waste-Free Future  and its  Recyclable, Disposable, Compostable, or RDC model  aims to make  segregation  simple, easy, and actionable.  In the recent  Sustainability Expo  ( SUSTEX 2025 ), SM Prime launched the  SM Waste Free Future Manual  – a playbook that encourages individuals and communities to learn about  RDC  and building better  segregation habits .  Small steps, big impact  In the  Philippines , the country generates up to 61,000 tons of waste daily and an annual 2.7 million tons of plastic waste. A figure that will rise with urbanization and poor waste disposal practices.  Inspired by the  SM Green Movement ’s strong call to action to make sustainability part of everyday life, SM Waste Free Future invites everyone to become part of the solution.  The thre...

VIYLine MSME Caravan Rolls Into SM City Masinag This September 17–23

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  VIYLine MSME Caravan Rolls Into SM City Masinag This September 17–23 The VIYLine MSME Caravan is bringing its vibrant showcase of local entrepreneurship and proudly Filipino products to the east as it lands at SM City Masinag this September 17–23. Organized by VIYLine Group of Companies together with SM Supermalls, the caravan has become a well-loved platform for micro, small, and medium enterprises (MSMEs) to shine in some of the country’s busiest malls. From beauty and wellness essentials to fashion finds, home must-haves, and foodie favorites, shoppers can look forward to discovering the creati vity, resilience, and grit of Filipino entrepreneurs. The caravan has already made waves in its earlier stops across Luzon—including SM City Dasmariñas, Bacoor, San Pablo, Santa Rosa, Calamba, Fairview, Cabanatuan, and Muntinlupa—drawing enthusiastic crowds eager to support local brands and meet influencer-entrepreneurs. “At SM, we are proud to partner with VIYLine in championing MSMEs ...

“Discover What’s New: Lifestyle + Fashion Firsts in Metro Manila”

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     “Discover What’s New: Lifestyle + Fashion Firsts in Metro Manila” Excited to meet your new obsession? Perhaps even more hyped up to make your existing ones even more intense? Well, then free up your weekends from errands and get ready to fill-up your must-visit list with all these new crazes at  SM Supermalls . This month of July, we truly got it all for you as we continue to bring you top-tier shopping experiences—thanks to all these new firsts and flagship stores in  Metro Manila .  Iconic Designs That Speak To You Some works are simply designed to become a pop culture moment themselves, destined to redefine what we think about trends and the mainstream—and that’s what we call iconic! Be part of this moment and check out the newest store that has just opened at SM Supermalls. From the  MCU  to the  Star Wars franchise , to Jujutsu Kaisen and  Demon Slayer , or even something as niche as  Beverly Hills, 90210 —whatever’s got y...